THE IMPORTANCE OF WEBSITE FOR A BUSINESS SUCCESS IN ZIMBABWE
If you are owning a business big or small or perhaps you haven’t started yet for some reasons this is a wakeup call I’m offering to your business to take full advantage of what the internet has to offer and informing you the importance of it. If you are already exploiting the internet for the benefit of your business tune in to see what you are missing.
Technically 88% of consumers will research online for smarter purchasing decision and product information. Based on this fact one would think that in this digital modern era everyone would possibly know how vital a website is for his / her business. It’s crystal clear that if you want your business to be successful in the modern marketplace you must have a “PROFESSIONAL WEBSITE” and this of all the most important thing to have a heathy growing business.
Features of a “PROFESSIONAL WEBSITE”:
- An attractive user interface
Adding Images and colors to your site tend to be the best alternative to attract consumers to your site, well is it? The over use those kind of things might resemble an eyesore a balance must be maintained that’s where the term “PROFESSIONAL” comes in.
- A simple navigation
It should be noted that clear and simple navigation menus are vital to your site as this gives the visitors a good user experience and less time consuming. A user guide of your site might sound like a great idea but nobody has time for that.
- A fast site load time
Mind you nobody wants to wait hours for webpage to load come on that’s very annoying that might as well encourage users to leave that’s why I recommend you to contact professional web developers it cost but it’s worth it.
- Search engine optimization
If you type you site on a search engine like google or safari, hit enter then boom your site can’t show man I hate break it you that site will be as good as nothing that’s why I recommend professional site design that includes SEO services as this will ensure clients can find your site online.
- Responsive design
It is vital for a business for tracking, analytics and reporting all in one place and increases the chances to reach customers and clients.
Okay I think the above four features will help you on launching your website or changing your previous one. Now let’s venture in a little deep in some few important reasons on the importance of a website.
Credit is the most worthy asset a company could ever get but to my surprise many tend to take it lightly. A website is a perfect place where business should be, it captures the audience, influences people and convince people to an extent that they are rest assured of the services you are going to offer them. Consumers could be impressed to a level to think that your company is more successful than it currently is. This is more than credit right? The main goal is to gain trust from people and that will be the work of your website.
Making your website available online is a modern and efficient way of marketing your business. Your website if done right will act as 24/7 salesmen your business all over the country. These days it is much more cost-effective to market online using digital platforms like Facebook or even youtube but these platforms are only useful if you have a website to drive the potential clients too. Here a LOCKO DIGITAL WE DESIGN QUALITY WEBSITE.